Societies: Creating a Social Media Plan

Societies: Creating a Social Media Plan

Twitter, Facebook, and LinkedIn, oh my!  With all the social media platforms out there, how do you know where you should to go to create a presence for your society, or if your society should be out there at all?  It's all quite overwhelming ... unless you have a plan.

In this archived episode of My Society, Thomas MacEntee focuses on the finer points of creating a social media plan for societies, including:

• What is a social media plan?
• Why do you need one?  What is the goal?
• How do you get your society leadership on board?
• What is the difference between a social media plan and a social media policy?
• What is the difference between a Facebook group and a Facebook page?
• How do you know your plan is working?

Listen to the archived broadcast of "Creating a Social Media Plan" on the blogtalkradio My Society channel by FGS, or you can listen below:

Check Out History Podcasts at Blog Talk Radio with mysociety on BlogTalkRadio

... and when you're done listening, you can find Thomas' outline and notes here.